Microsoft Analytics


Friday, January 11, 2008

First remarks on Microsoft Adcenter

I've been test driving Microsoft Adcenter, Analytics or Gatineau (why can't the even be consistent throguhout their own site) for several weeks now and here are my remarks on the system.

Each time I go and have a look, and that's often because Microsoft Adcenter, appart from Google Analytics, updates my stats several times a day, I have to type in my password again. Eventhough I have ticked the box remember me. I imagine this is for security reasons, but Google doesn't do it, why should Microsoft (don't they want to copy everything Google does?).

Then when I'm logged in most of the time I get an error, telling me to try again later. It's getting better but it seems as if they can't handle the server load. Eventhough they are only letting a small number of people join the Beta each time. It probably has to do with the fact that they update stats more often, which I like, but if this disables the system, why not get more servers or lower the refresh rate.

Then when I eventually get to see my stats I finally begin to enjoy what Microsoft has put together for us. Viaully everything is tiptip and the month-week-day overview takes a little getting used to, but provides easy navigation, and just looks damn nice.

But then when I want to see what keywords my visitors use to find my site, I need to dig deep within referals->inbound referals->view contents of group search->select a search engine and view it's content->view the content of the group 'phrase'->select the contents of whatever domain was used for searching->and then I'm finally there.
And then I can't even see all searches done, by all search engines and all search engine domains. If I'm doing this the wrong way, please let me know (I know you could also use Browse, but describing this isn't as dramatic). If there is no other way: Microsoft, rethink your navigation and get your priorities straight.
Everybody using web-analytics wants to see what keywords users are using to find their site. It's almost the most important thing.

That's all for now. But more reviews are to come.

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Wednesday, January 9, 2008

Microsoft Adcenter can't handel traffic

The last couple of days Microst Adcenter doesn;t seem to be able to handle allthe requests as i keep getting the following message:

We're sorry, but adCenter is experiencing a problem that prevents it from continuing. Information that can help resolve the problem is now being sent to the adCenter site maintenance team. You can return to the Microsoft adCenter sign-in page now, or sign in again later. We apologize for the inconvenience, and thank you for your patience.


The were planning to open the system to Beta tester gradually to avoid the same problems Google had with their anlaytica launch, but problems keep arrizing.

Some times I am kicked out while viewing my stats, but most of the times I can;t even get in. I hope they resolve this.