I was just wandering when precisely Gender is tracked in MS Analytics? I know it has to do with Microsoft MSN and profiles people have entered. But, is it only tracked when users are logged in to msn or is it also linked to ip-addresses or sesion ids perhaps? Microsoft should now almost everything about the people running their OS why do i see so much unknown genders in my stats?

I know this is related to privacy policies, but when exactly is gender data recorded?

thanks

Ka Pari

I believe it only is tracked when one is logged on to MSN.
But I'm not sure.

This is associated with Passport accounts: Like MS LiveID. So this, to my knowloedge, requries users to be login into passport: (MSN) and of course they need to have discosed that iformation in their profile.

Not a lot of people have thit and unknown is the largest group in my reports.

Is the ability to track gender accurate? What do they base their reports and statistics on?

I don't think is is 100% accurate... There are some percentage of errors of course...